Bros for change
Project Background
Developed by former New Zealand Māori and New Zealand Rugby League player Jaye Pukepuke, the purpose of Bros for Change is to give young people who have been labelled as difficult and challenging, a second chance to create real change through real talk with real people. Bros for Change was established to create self-esteem, self-awareness, self-respect and self-management and role models for the next generations from young people in intermediate school right through to more serious youth offenders. As a catalyst for positive change ensuring everyone reaches their full potential, regardless of their background, Bros for Change uses a strong sense of culture and identity to form the basis of its programme. By using the protocols of Te Ao Māori the programme helps to break down barriers and build strong relationships through encouraging respect for both the participants and the facilitators.
"I was one of the parents who spoke at the graduation, just to acknowledge Bros for Change and what they have done for me and my son. I wanted to acknowledge the change I could see in my son, the pride, the difference in him and his attitude. It was really emotional for me to see he was being supported."
-Mother of a participant in Bros for Change
Find out how we can help you
We’ll work with you to find out what’s working, where investment could be put to best use or how to improve anything not going to plan. We can help you define success and set tangible, measurable goals. And we talk in real language so you can understand and engage with the findings. We engage with the community to conduct community research and consultations for private companies, trusts, government agencies, NGOs and more. But we have a special interest in research that has a purpose - to better society and teach lessons. We aim to help those we work with build capacity to enact positive change.
